Social media is growing extensively with 11 new users added every second. More than 3.2 billion people across the globe are present on one or the other social media platforms. Hence, over 38% of the organizations today, are planning to spend more than 20-30% of their advertising budget on social media management services. Social media … Continue reading What is Social Media Management?
There are different types of retail businesses. For those entrepreneurs or businesses, who does not want to invest heavily, dropshipping can be considered a viable option. Ideally, a dropshipping businesses don’t invest heavily to maintain stock, buy large warehousing space, and purchase a fleet of vehicles to offer delivery service. Entrepreneurs who wish to explore … Continue reading What is Dropshipping?
The dictionary definition of traditional shopping cart – “A small vehicle that you push around a store, putting the things that you want to buy in it”. You cannot put such a physical vehicle into a virtual digital commerce store. Instead, you have a shopping cart software solution that enables one to select things to … Continue reading What are Shopping Cart Software Solutions?
“Digital commerce platform facilitates purchasing transactions over the Web, and supports the creation and development of customer relationships across multiple retail, wholesale, mobile, direct and indirect sales, call center, and digital sales channels. Key functionality for this technology includes the creation and management of product catalogs, Web storefronts, shopping carts, and product recommendation and personalization.” … Continue reading Digital Commerce Platform for your e-commerce Business
In a study conducted by Forter and OnePoll, insights were shared on different reasons behind the high ecommerce shopping cart abandonment rate in the ecommerce ecosystem. In the graph shown below, we can observe the top five reasons behind why shoppers abandon their cart. The top five reasons were – need to re-enter shipping info, … Continue reading Ecommerce Shipping Options that add Value in the Fulfillment Process
To create an effective questionnaire for primary market research you have to be very clear what exactly you want to find out. Market research can be done to find out different things about the market. For example – is there a market for the new product you are planning to launch?, what features can you … Continue reading Creating an Effective Questionnaire – Tips and Examples