Creating an Effective Questionnaire – Tips and Examples

Creating an Effective Questionnaire – Tips and Examples

Table of Contents Coming up with the Right Questions for Primary Market ResearchReview each QuestionQuestionnaire PresentationTest the QuestionnaireConclusion To create an effective questionnaire for primary market research you have to be very clear what exactly you want to find out. Market research can be done to find out different things about the market. For example: … Continue reading Creating an Effective Questionnaire – Tips and Examples

What is Market Research and its Advantages

What is Market Research and its Advantages? – In-Depth Version

The key advantages of market research is that it could mean the difference between life and death for a business. Studies have repeatedly found that new ventures fail because founders neglect to look at the market before starting the business. Failing to look at the market can lead to problems like entering an intensely competitive … Continue reading What is Market Research and its Advantages? – In-Depth Version

Introducing New Products

Introducing New Products into the Market – Consider these Tips

Do you know that only five out of a hundred new products introduced into the market survive beyond the year? That is a rather discouraging fact confirmed by studies. Introducing new products into the market requires a systematic approach that attends to key success parameters. We discuss such an approach in this post. We will … Continue reading Introducing New Products into the Market – Consider these Tips

How to get the most out of your market research?

How to get the most out of your market research?

Before we start answering the question of how to get the most out of your market research, we have to be clear what exactly we mean by getting the most from market research. Broadly, we can say that getting the most out of market research involves optimizing profitable growth of our business using the findings … Continue reading How to get the most out of your market research?

How to do Primary Market Research for your Business

How to do Primary Market Research for your Business

This post on How to do Market Research for Your Business is a follow up to our previous post in which we discussed the "life and death" significance of market research. Without market research you might enter a business and then find you cannot sell in profitable volumes. Without profits, a business dies. Types of … Continue reading How to do Primary Market Research for your Business

Effective Email Campaigns

How to Improve Email Campaign Effectiveness?

Successful email campaigns attend to improve: Deliverability: Ensuring that your emails are delivered to the inbox of the recipients and Desired Response: Improving the percentage of recipients who open, read, and act upon the email In this post, we look at best practices that help achieve these results. The Issue of Email Deliverability The emails you … Continue reading How to Improve Email Campaign Effectiveness?

Social media marketing

Social Media Marketing for Ecommerce Entrepreneurs

Social media marketing has two major components, which can work together to create maximum impact: Increasing the number of your connections in each platform using organic practices appropriate to it Using paid publicity options offered by each to get in front of new members and get them to engage with you The focus of this … Continue reading Social Media Marketing for Ecommerce Entrepreneurs