Creating an Effective Questionnaire – Tips and Examples

Creating an Effective Questionnaire – Tips and Examples

Table of Contents Coming up with the Right Questions for Primary Market ResearchReview each QuestionQuestionnaire PresentationTest the QuestionnaireConclusion To create an effective questionnaire for primary market research you have to be very clear what exactly you want to find out. Market research can be done to find out different things about the market. For example: … Continue reading Creating an Effective Questionnaire – Tips and Examples

Introducing New Products

Introducing New Products into the Market – Consider these Tips

Do you know that only five out of a hundred new products introduced into the market survive beyond the year? That is a rather discouraging fact confirmed by studies. Introducing new products into the market requires a systematic approach that attends to key success parameters. We discuss such an approach in this post. We will … Continue reading Introducing New Products into the Market – Consider these Tips